Case Study
Terminix is one of the most valued and long-standing clients at Elite SEM. Terminix came to Elite SEM to develop and manage its Pay Per Click marketing campaigns. To achieve its goals, Elite SEM focused on the custom and thorough creation of keywords, ad text and negatives to maximize the brand’s online presence.
Elite SEM’s agile marketing tactics facilitated a more than 10% increase in Click Through Rates year-over-year for Terminix. In today’s PPC space, increased conversation rates represent one of the most sought after values appreciated by clients. Elite SEM’s dedicated team of SEM masters boosted Terminix Conversion Rates by more than 55% year-over-year. Most importantly, Elite SEM fueled a strong increase in Terminix lead volume by more than 65% from the time they developed and began managing the brand’s PPC campaigns.